Mortgage Blog

How to get a home loan

Jim Quist is the president and founder of NewCastle Home Loans. He has 20+ years of mortgage lending experience as a business owner, mortgage underwriter, and loan officer. Jim's goal is to help people buy homes.

Jim Quist is the president and founder of NewCastle Home Loans. He has 20+ years of mortgage lending experience as a business owner, mortgage underwriter, and loan officer. Jim's goal is to help people buy homes.

How Loan Officers close more deals with 5-star results

Higher rates are leaving loan officers with fewer opportunities to close deals. Competition is intense. How will you win more deals?

Spend more time selling.

If you’re out selling then you’ll find more opportunities. Opportunities are chances to "wow" customers and agents. Give every customer and agent a great experience and they'll refer business to you.

So how do you spend more time selling AND more time delivering 5-star results without working yourself to death? You can't do both if you're still using your LOS, Outlook, and a notebook to manage your customer relationships.

Upgrade to a digital CRM.

Upgrade to a digital CRM, and you can do both - close more deals and deliver great service.

Most CRM’s, especially the mortgage specific ones, are time suckers. I know because I tested four in the past three years. I blew half the day sitting at my desk typing.

A CRM is useless if it’s data doesn’t match with the LOS. Out-of-the-box CRM’s don’t sync with the LOS. So you end up doubling your work by copying borrower info to the CRM.

Sync the CRM with the LOS.

Data synchronization automatically copies changes back and forth so that the information your working with is consistent on all your devises.

We connect 200 fields from our LOS to our CRM for every borrower who starts a mortgage application. Then we continuously sync the information across our entire platform, including G Suite.

Screen Shot 2018-10-15 at 5.54.34 AMFor instance, your lead lands on your loan officer page and enters her mortgage application.
  • The sales support team starts working on the file in the LOS.
  • You easily access updates at any time from any device through the CRM.
  • The borrower sees her loan details on the Loan Dashboard. She checks status, uploads conditions, and exchanges messages with the people who make the loan decision.

Personalize the home loan process.

When borrower information lives in a CRM, you have the power to personalize messages and send them automatically at all part of the loan process.

  • Remind borrowers to upload conditions.
  • Keep real estate agents up to speed on loan status.
  • Ask for 5-star reviews with programmed email sequences.

Keep everyone on the same page.

Forget about powering up your computer to log in to the LOS. You’ll see everything about your pipeline from the CRM app on your smartphone.

View notes, emails, calls, tasks, and meetings on the borrower’s Activity Log. The Activity Log captures it all from everyone on your support team and stores it automatically.

customer database loan officer

Put your customer database to work.

The LOS is your mortgage company’s system of record. Inside you’ll find a treasure-trove of information on all your customers. It’s just sitting there, getting old. If you let it sit too long your customers will forget about you.

Our digital CRM has amazing tools that loan officers use to put their most valuable asset - their customer database to work.

Plug into our digital platform. Spend more time doing the things that make you money. Delight your customers and referral partners. Find the success you’ve always dreamed of.

See a real digital mortgage loan application. Test drive ours here

Find out more about career opportunities at NewCastle Home Loans.

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